Define relevant keywords Keywords are crucial for search engine optimization. Without a doubt, this also applies to PDF files. In particular, relevant keywords should be included in the document title, headings, and throughout the text. Keywords can be defined using keyword research tools. Find out more in our article: The most important keyword tools in… Continue reading 7 steps to an SEO optimized PDF file
Month: April 2022
7 tips for a good link structure
Our checklist tells you what a good link structure looks like in order to provide your website visitors with an optimal user experience (UX). 1. Use meaningful link texts! The most important thing to start with: use understandable and equally activating language for your links. Make sure that the right expectations are aroused in the… Continue reading 7 tips for a good link structure